Showing posts from November, 2011

What's in a Name?

How do you feel about the name your parents gave you?In North America most people are quite happy, and maybe even proud of, their given names, but for a significant number of girls throughout India, that is not the case. The cultural mindset of many Indian parents values the life of a male child over that of a female.A common perspective there is that boys are assets and girls are liabilities.Consequently, girls in India are commonly given names that convey the meaning of “unwanted,” causing them to feel worthless and to struggle with self-esteem. Recently, efforts to address this issue in India resulted in a renaming ceremony in which hundreds of Indian girls were given the opportunity to choose new names for themselves.It is encouraging to see that district health officials, recognizing the detrimental and potentially devastating health effects of living with a negative label, were willing to confront cultural tradition by allowing girls to choose names that express positive value a…

Vision 2015

The 65thAnniversary of The Tide© makes it one of the longest-standing media missionary organizations in the United States. Founded in 1946 as the Gospel Tide Broadcasting Association, The Tide ministry has since transitioned from a domestic English-speaking radio program to a versatile multi-national outreach focusing on the least reached regions of the world. Through the current radio broadcasts in 14 languages which feature indigenous pastors preaching a culturally relevant Gospel in their own people’s heart languages, thousands of lost people are coming to know Christ’s love and redemption.
Building on the momentum of over six decades of radio ministry, The Tide board of directors has set an aggressive goal to introduce evangelistic radio programs in 15 additional languages by the year 2015, approximately 4 new languages a year. This new campaign has become known as Vision2015.

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